Category: INTERNET MARKETING NEWSLETTERS

Promises to Yourself

The cornerstone of your success hinges on your ability to make and honor promises to yourself. It’s all too common to become ensnared in the hustle of daily life, work obligations, and the weight of self-doubt, which can cause valuable opportunities to pass you by.

By prioritizing your commitments and setting clear intentions, you create a roadmap that leads to growth and fulfillment. Remember, each promise kept fortifies your confidence and propels you forward, while each promise broken can erode your self-trust.

Take time to reflect on what truly matters to you, and actively pursue those goals. Embrace the journey, and don’t let the distractions of everyday life deter you from seizing the opportunities that are rightfully yours. Your future success depends on the choices you make today, so commit to nurturing your aspirations and watch as they unfold.

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Passionate Marketing to Prosper Online

Understanding that many traditional marketing rules no longer apply online is crucial for success in today’s digital landscape. In the past, marketing was largely a one-way street where businesses communicated with consumers, leaving little room for feedback.

However, times have changed! Today, marketing is a dynamic exchange of tools and strategies that allow business owners and customers to share valuable information. This shift is incredibly powerful! Customers can express their desires, share what makes them happy, and voice their frustrations. This feedback enables you to target the exact customers you want to serve and provide the products and services they need.

You don’t even need to invest in expensive market research. Instead, you can use analytics, read customer comments on blogs, conduct online research, and identify trends through keyword analysis tools.

Modern online marketing blends elements of marketing, public relations, and customer service. Anyone who fails to recognize this will struggle to thrive in the Internet business landscape. You can’t simply advertise to customers and expect them to flock to your website; you must integrate your marketing efforts while maintaining your brand and reputation, allowing customers to engage actively with your business.

To attract and retain customers, you must deliver reliable, high-quality content in everything you do—whether it’s a blog, website, article, e-zine, or email. Your marketing materials should reflect your commitment and passion.

Be enthusiastic about your business, your choices, your marketing efforts, and your potential for success. This is the essence of Law of Attraction marketing—believing in your vision, your abilities, and your future. If you’re considering diving into internet marketing, it’s a sign that the entrepreneurial spirit is within you. Now you have the tools to elevate your online business!

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Passionate Marketing

This discussion has centered on applying the principles of the Law of Attraction to your online business. We’ve explored various strategies, providing you with multiple options to find and retain customers while building strong connections with them. Attraction marketing goes beyond simple selling; it’s about nurturing relationships that encourage customers to return time and again.

You might think of Law of Attraction marketing as passion marketing, although that could lead to some confusion. At its heart, this approach is about identifying your passion and transforming it into a thriving business. This differs from traditional marketing discussions, as a successful online business cannot rely solely on outdated tactics.

Achieving success online requires more than just marketing hype. Many internet marketing books focus on the mechanics of marketing—teaching you how to send an email, for example. But do you know how to craft an email that truly captures attention? While it’s easy to market to a broad online audience, targeting a niche market within the Long Tail can lead to greater success.

Much of internet marketing tends to bombard people with information they may not find relevant. Instead, your marketing should reflect a genuine passion for your business, attracting customers who are eager to learn more. It should inspire creativity and foster a connection that excites customers and encourages engagement.

While we’ve touched on some mechanics, the goal has been to avoid overwhelming you with technical jargon. The focus has been on helping you concentrate on your objectives so you can turn your business aspirations into a successful reality.

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Keep Customers Engaged

Ideas without action remain confined to the limits of your imagination. The primary objective of Law of Attraction marketing strategies is straightforward: find customers! Think of it like a game of “Where’s Waldo?”—your mission is to locate online customers and encourage them to keep returning. Customers can be found in various places—on other websites, scrolling through Facebook, or even checking their email. Your job is to attract as many as possible through a well-crafted attraction marketing program.

Building a substantial email list of pre-qualified contacts is essential. This list can be leveraged to promote your website and the products you offer. It’s common for new website owners to find themselves with little to no traffic, which is why many of the 21 actionable steps to grow your online business focus on attracting visitors and collecting contact information. Once you have that list, you can utilize it in numerous ways to drive sales. For instance, you can send a series of informative emails or encourage your subscribers to share your messages with their friends. Additionally, consider purchasing or renting email lists.

While this e-book has highlighted key Law of Attraction marketing strategies, there are many other tools worth exploring. These strategies emphasize focus and the importance of personalizing your online presence. As technology has advanced, customer expectations have changed; people now seek more personal contact and better customer service. One effective way to connect with your audience is through podcasting.

Podcasting involves creating audio or video content that is regularly updated and accessible for subscribers to download on their computers or mobile devices. If you plan to update your content frequently, you’ll typically need to pay for hosting your audio files. A subscription service can automate the delivery of your content.

An audio or video podcast allows your customers to hear your voice and see you, transforming you from an anonymous website owner into a relatable person. Podcasts are a powerful tool for maintaining customer engagement; you can discuss various topics, such as industry news, new products, or even conduct interviews.

In summary, taking action is crucial in bringing your ideas to life. By effectively implementing attraction marketing strategies and utilizing tools like podcasting, you can connect with your audience and drive success in your online business.

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Spread the Word

In running an online business, it’s essential to go beyond simply reaching out to people on the internet; you need to announce your presence to the world. This involves promoting your business through as many channels as possible. Don’t worry if you have a limited marketing budget—or none at all! You can still share your business, showcase your fantastic products, and demonstrate your commitment to providing value in exchange for customers’ money.

Toby Keith’s humorous song “I Wanna Talk About Me” perfectly captures this sentiment. The chorus emphasizes the importance of self-promotion: it’s time to focus on yourself and your business in a professional and enthusiastic way.

Effective Promotion Strategies

So, how can you effectively promote your presence? We’ve previously discussed ways to establish yourself as an expert. Here are some additional strategies for leveraging Attraction Marketing, even on a tight budget:

• Include a Signature: Add a signature with a brief message about your business in every email, document, and comment you send.
• Engage in Newsgroups: Post regularly on newsgroup sites like www.usenet.com.
• Participate in Forums: Engage with communities in forums related to your niche.
• Start a Blog: Create a blog and comment on others’ blogs to increase visibility.
• Join Chat Rooms: Discuss your expertise and mention your business in relevant chat rooms.
• Submit Your Website: Ensure your website is submitted to search engines like Google, Yahoo, and Bing.
• Offline Marketing: Don’t forget about offline marketing activities such as attending seminars, distributing business cards, and posting flyers.

Key Takeaway

The main takeaway is that with the right mindset, you can achieve a lot with limited resources. Attraction Marketing is all about being proactive. Waiting for success won’t drive traffic to your site—true success comes from determination, creativity, and taking action.

By implementing these strategies, you can effectively promote your business and connect with potential customers without breaking the bank.

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The Power of Social Media

If you’re over 50 or a fan of musical theater, you likely remember the upbeat song “I Feel Pretty” from West Side Story. The lyrics celebrate feeling beautiful and confident, with lines like: “I feel pretty, oh, so pretty! I feel pretty and witty and bright! And I pity any girl who isn’t me tonight.”The character Maria expresses her joy and self-assurance as she sings about her new boyfriend. It’s hard not to smile when you hear this song; it captures the essence of feeling good about oneself. When we have friends and positive experiences, we naturally want to share that happiness with others. This desire to connect and share is one reason why social media has flourished.

Online, you can present yourself however you choose—looking pretty, handsome, funny, or cute—and share the good things happening in your life with friends. When you turn this social interaction into a business opportunity, you’re tapping into the Law of Attraction marketing.

Approximately 80% of all internet users engage with platforms like Facebook, Twitter, Instagram, and other social media sites. That’s a staggering statistic and a clear indication that traditional media is no longer the only player in the marketing game. Social media allows you to connect directly with current and potential customers without anyone misinterpreting your message. In essence, social media represents the Law of Attraction marketing at its finest.

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Don’t Write About Your Products

Previously, we touched on how crucial word choice and branding are in internet marketing. Now, let’s explore a slightly different angle: creating online content that isn’t a direct sales pitch but instead draws people to your website or blog organically.

One of the most effective ways to attract customers is by establishing yourself as an authority in your field. By positioning yourself as a leader on a specific topic, you naturally build trust and credibility. If you’ve followed your passion, as suggested earlier, chances are you’re already knowledgeable in your area of interest. Surprisingly, many people who are experts don’t realize it—or they don’t share their expertise. That’s a missed opportunity.

Let’s use a niche example: Conder Tokens. These fascinating coins, minted in the late 18th century, have a dedicated collector base. Collectors are constantly buying, trading, and selling these tokens and eagerly seek updates about the market. They’re interested in topics like new coin discoveries, identifying forgeries, and learning about grading systems.

If you’re a Conder Token expert running a coin business, you have a unique opportunity to promote your expertise and attract collectors. But here’s the twist: the most effective content won’t be about selling your coins directly. Instead, you’ll focus on creating educational and engaging content related to the topic.

For example, you could write about the history of Conder Tokens, offer advice on how to spot counterfeit coins, or discuss strategies for building a valuable collection. By helping your audience solve problems and learn more about their passion, you become a trusted resource within the community. Notice that this content isn’t about your business or the products you sell—it’s about the broader niche.

To share your expertise effectively, consider using formats such as:

• Blog posts or articles: Write about common challenges collectors face, like storing coins safely or spotting fakes.
• Tutorial videos: Show the process of grading coins or identifying rare pieces.
• News updates: Report on trends in the Conder Token market, including auction results or notable discoveries.
• Interactive forums: Host discussions where collectors can ask questions and share knowledge.

By focusing on content that adds value to your audience, you’ll attract traffic to your site and build lasting relationships with potential customers. Over time, these efforts will naturally lead to increased trust, recognition, and sales—all without a single hard sell.

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The Long Tail

This section on the Law of Attraction marketing delves into the concept of the Long Tail, first introduced in a Wired magazine article by Chris Anderson. The idea behind the Long Tail is simple but powerful: the internet creates opportunities for everyone, but its vastness can intimidate even the most promising entrepreneurs.

The internet’s accessibility is a double-edged sword. On one hand, it inspires millions of people to dream about starting their own businesses. On the other, its sheer size and complexity often make it seem like a space only suited for those with deep pockets, elaborate websites, and costly marketing strategies. This section aims to break down that misconception by showing how to narrow the overwhelming online marketplace into manageable, niche markets—making targeted, cost-effective internet marketing achievable. Anderson’s Long Tail article, later expanded into a book, serves as a guiding framework for internet marketers of all sizes.

Here’s the crux of it: Law of Attraction marketing is about understanding what customers truly want—offering them the right products or services and pairing that with exceptional customer service. But before you can deliver, you must first answer a fundamental question: Who is your customer?

This is where many small entrepreneurs stumble. If you define your target audience as “everyone on the internet” or “everyone,” you’re setting yourself up for failure. Success in marketing starts with a clear, narrow definition of your ideal customer. And here’s the good news: even with a focused niche, the potential audience online is still massive.

So, what exactly is the Long Tail? In essence, it’s a shift in culture and economy. Instead of fixating on a small number of “hits” or mainstream products (the head of the demand curve), we’re moving toward countless niche markets (the tail). As production and distribution costs plummet—especially online—there’s no longer a need to force products and consumers into one-size-fits-all molds.

In today’s digital era, where there are no limitations like physical shelf space or traditional distribution bottlenecks, highly specific goods and services can be just as profitable as mass-market products. This shift opens up endless opportunities for small businesses and entrepreneurs to thrive in their unique niches.

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Sharing The News

Think press releases are only for big companies? Think again! Press releases are a powerful tool that every business—no matter how small—should include in their Law of Attraction marketing strategy. That’s right, even small business owners can leverage the press release or virtual newsroom to great effect. The internet has leveled the playing field, offering opportunities once reserved for large corporations.

Remember, your mindset shapes your actions. If you’re stuck thinking press releases are only for major announcements from big companies, you’ll miss out on this valuable tool. Press releases are an excellent way to attract new customers and expand your online presence. They align perfectly with positive thinking, broadcasting a message that says, “Hey, look at what I’ve accomplished to add value to YOUR life!”

If you’ve never written a press release, the process might feel intimidating at first. Fortunately, there are countless free templates online to guide you through the standard format. A quick search will provide plenty of resources. Keep in mind, however, that press releases must follow specific guidelines to be taken seriously by news outlets.

So, what sets a press release apart from other marketing materials? A press release is meant to deliver news—not marketing hype. It’s not a sales pitch or a flyer; it’s a way to announce important developments about your product, service, or business in a professional, newsworthy manner.

When done right, a press release can serve multiple purposes for your business, from building credibility to attracting attention and boosting your visibility online. It’s a small effort that can deliver big rewards.

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Is Your Website Rich?

People love reading quotes from famous figures—it’s one of those simple truths you can use to your advantage. Attraction marketing is all about using strategies that draw the right customers to your business. If your audience enjoys humor, sprinkle in some funny quotes. If they’re looking for inspiration, share motivational ones. It’s not just the quotes themselves that make an impact—it’s the way they add a human touch to your website.

The Law of Attraction in marketing reminds us to nurture both our business persona and our passion. Without warmth or engaging content, a website can feel cold and uninviting. By offering visitors something delightful or inspiring, you can transform your site into a favorite destination. Adding value-rich, engaging, and varied content is one of the most effective ways to create a website that people enjoy visiting.

Modern online marketing thrives on generosity. Offering something free—whether it’s valuable information, entertainment, or tools—shows that you genuinely care about your audience. Attracting visitors is just the start; you need to keep them on your site and entice them to return. The more reasons you give people to stay, revisit, and explore, the greater your chances of converting them into loyal customers.

You don’t need elaborate features to succeed. What matters is making your visitors feel welcome. In the Law of Attraction marketing, emotions are the foundation of connection and loyalty. You can strengthen these bonds by offering simple yet meaningful features. For example, consider adding a daily inspirational quote, a weekly cartoon, or a quick tip related to your business.

If you run a fitness website, you might share a daily exercise tip. It doesn’t have to be long, but it should provide value to your audience—the people most likely to become your customers. Small, thoughtful touches like these create a connection, build trust, and turn casual visitors into regular fans.

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The Money Mantra

The following affirmations from The One Minute Millionaire by Mark Victor Hansen and Robert G. Allen speak volumes:

“I am a money magnet.
I like money, and money likes me.
I attract money. I attract money 24 hours a day.
I earn bountiful amounts of money.
I wisely know how to create money.
I know that I will always have more money in the future…
The money I create keeps multiplying…
I am forever enjoying more and more money.
I have infinite money—more than enough for my every want…
I cheerfully save money.
I faithfully save 10% of all the money I earn.
I wisely invest my money.
I see my money re-creating itself effortlessly.
Money rushes to me in every form and fashion.
I have lots and lots of money.
I have money in my mind, in my future, in my pocket, in my wallet…
I enjoy money, and money enjoys me.
Money and all its equivalents are attracted to me.
Money is forever making me infinitely better off.
All that I do creates surplus, abundance, and plenty for myself and everyone else.” (Three Rivers Press, p. 120)

These affirmations are not just words—they’re a mindset. To tap into this energy, repeat the “money mantra” every morning and evening. Believe in yourself completely. Trust that with the right attitude and effective strategies, you can attract money effortlessly. Positive energy and focus are magnetic, drawing customers, mentors, and opportunities your way.

This principle ties back to what we’ve discussed—people with passion, focus, and an upbeat outlook naturally draw others to them. They become the kind of people customers seek out and, ultimately, the kind who attract wealth.

If you’re serious about business success, you’ve probably heard of Napoleon Hill’s Think and Grow Rich. In his chapter titled “How to Outwit the Six Ghosts of Fear,” Hill identifies the common fears that hold people back and lead to paralysis. These fears are…

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Leverage with Circles

You’re envisioning your path to success in your online business, and the excitement is building. As we’ve discussed, achieving success relies heavily on maintaining a positive attitude. However, a little leverage can also make a significant difference. Law of Attraction marketing combines that positive mindset with practical strategies for success—and it’s not just about your attitude.

Many people possess the right mindset and have already found success. So why not simplify your journey by learning from their experiences? Leveraging the knowledge of others can be defined as taking a shortcut to success by learning from their trials and triumphs. While you could certainly start from scratch, why would you want to? A mentor can guide you, sharing invaluable insights that can accelerate your progress.

There’s a Native American proverb that states, “Listen or your tongue will keep you deaf.” Native American cultures emphasize the importance of circles—groups of people coming together to share insights for the benefit of everyone involved. In these circles, individuals learn from one another, fostering an environment where listening and sharing are paramount. These circles can grow organically as people choose to contribute, creating a beautiful concept of community and collaboration.

Peter M. Senge’s book, The Fifth Discipline, includes a quote from Molly Baldwin, the founder of Roca, an organization dedicated to helping young people lead safe and nurturing lives. She shares wisdom from a chief justice of a Navajo tribal court: “You can’t get to a good place in a bad way.” Circles help us stay grounded in our connections and build community as we face challenges together, day by day.

By embracing this mindset and leveraging the experiences of others, you can cultivate your own path to success more effectively.

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