Facebook Launches WordPress Plugin for Instant Articles – NDTV

The social networking giant, set to open its Instant Articles feature
to all publishers next month, has launched a free WordPress plugin that
will help publishers create Instant Articles with ease.

Instant
Articles will be opened to all publishers – of any size, anywhere in the
world – at Facebook’s F8 conference in San Francisco on April 12.

“We
have partnered with Automattic, parent company of WordPress.com VIP, to
build a free plugin for Instant Articles, which simplifies the process
of generating and publishing Instant Articles from WordPress,” said
Chris Ackermann, partner engineering at Facebook in a blog post on
Tuesday.

The open-source WordPress publishing platform now powers
more than 25 percent of sites on the Web so “we are excited to help
millions of publishers all over the world bring the Instant Articles
experience to their readers”, he added.

wordpress_fb_media.jpg

The plugin creates a
special RSS feed that automatically optimises Facebook posts to appear
as Instant Articles. The plugin is open-source and customisable.

“We’ve
worked with a small group of publishers on WordPress to beta test the
plugin as a seamless way to adapt web content for the Instant Articles
format, with a built-in suite of interactive tools that help stories
come to life on mobile,” Ackermann posted.

When Instant Articles
opens up in April, publishers that use standard WordPress templates can
activate the plugin out-of-the-box to create Instant Articles.

Publishers that want a more customised production experience can extend the plugin to support additional elements.

“We encourage all interested publishers on WordPress to review the plugin’s documentation and FAQs,” the post said.

By wookieshmd@gmail.com

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