MARKETING NEWSLETTERS

Spread the Word In running an online business, it’s essential to go beyond simply reaching out to people on the internet; you need to announce your presence to the world.…

The Power of Social Media If you’re over 50 or a fan of musical theater, you likely remember the upbeat song “I Feel Pretty” from West Side Story. The lyrics celebrate…

Don’t Write About Your Products Previously, we touched on how crucial word choice and branding are in internet marketing. Now, let’s explore a slightly different angle: creating online content that…

The Long Tail This section on the Law of Attraction marketing delves into the concept of the Long Tail, first introduced in a Wired magazine article by Chris Anderson. The…

Sharing The News Think press releases are only for big companies? Think again! Press releases are a powerful tool that every business—no matter how small—should include in their Law of…

Is Your Website Rich? People love reading quotes from famous figures—it’s one of those simple truths you can use to your advantage. Attraction marketing is all about using strategies that…

The Money Mantra The following affirmations from The One Minute Millionaire by Mark Victor Hansen and Robert G. Allen speak volumes: “I am a money magnet. I like money, and…

Leverage with Circles You’re envisioning your path to success in your online business, and the excitement is building. As we’ve discussed, achieving success relies heavily on maintaining a positive attitude.…

Marketing Pied Piper: Call to Action A common mistake in marketing is failing to include a clear call to action in your materials. This applies to both online and offline…

Make Your Brand Attractive The Law of Attraction in marketing emphasizes emotions, feelings, and generating positive reactions from customers. One of the most powerful tools for drawing customers to your…

Fall in Love Again In his book, Multiple Streams of Internet Income, Robert G. Allen highlights the importance of being “customer-centric” rather than “profit-centric.” A customer-centric approach focuses on building…

Create a Vision A single fresh idea can spark extraordinary results. It’s true! When fueled by passion, as we discussed earlier, an idea becomes an opportunity too valuable to ignore.…