Product Creation Lesson #1 – Make Them an Offer They Can’t Refuse

Make Them an Offer They Can’t Refuse

Marlon Brando famously said in The Godfather, “I’m going to make him an offer he can’t refuse.” This sentiment is crucial in today’s marketplace, where potential customers are inundated with product offers.

You’ll encounter “GOOD” offers, and “GREAT” offers, and then there are those “IRRESISTIBLE” offers. Your goal is to ensure that your offer falls into the latter category—one so compelling that customers feel compelled to act on your call to action and purchase your product.

To achieve this, you’ll need to conduct thorough research and understand how to position your irresistible product within your customers’ mindset. Your product should stand out and scream differentiation.

The “GET” Elements:

Focus on the “GET” elements to create an irresistible offer. The word “GET” signifies action, and these elements require you to take specific steps to craft your offer.

Here’s what you need to do to create your irresistible offer:

1- Get Discovering Your Niche

First, identify the niche for your product. If you’ve been following my lessons so far, you should already have a niche and potential product in mind.

2- Get Researching Your Target Market

It’s essential to understand the challenges your target audience faces. Knowing their problems is key to providing effective solutions. How can you offer a solution if you’re unaware of the issue?

3- Get Over Your FEAR

Don’t allow fear to hold you back with endless excuses. While your reasons may seem valid, they can be overcome if you are genuinely committed to making this work.

4- Get Finding What WORKS for YOU

It’s easy to feel pressured to mimic what others are doing, but if something doesn’t resonate with you, that’s perfectly fine! Focus on what works best for you, rather than worrying about what is right for everyone else.

5- Get EXCITED & Have FUN

This one speaks for itself! You can choose to see this journey as a tedious job or as an exciting opportunity. From the outset, decide to make this process enjoyable.

Think about how it feels to make money—does that ignite a sense of passion in you? It should! There’s no better way to generate income online than by having your own product. So let’s dive in and get started!

To Your Success,

A.BERRICHI